Representative Transactions

McCafferty & Co has extensive transaction experience and has advised on transactions involving leading companies in the media and technology industries

  • Creativebug

    April 2017: Served as a sell-side adviser for Creativebug in its sale to Jo-Ann Fabric and Craft Stores.  Creativebug, LLC is a leading content provider of inspirational and educational videos on a wide range of topics in the arts and crafts sector.

  • Couverts

    October 2016: Served as a sell-side adviser for Couverts Reserveren B.V. in its sale to TripAdvisor LLC.  Couverts is the leading online restaurant service and reservation platform in The Netherlands.

  • Woven Digital

    July 2016: Served as an adviser in private placement.

  • Greenlight Media

    May 2016: Served as the sell side adviser for Greenlight Media for its sale to Live Nation Entertainment in May of 2016.  Greenlight Media is a digital content studio and branded entertainment agency based in Los Angeles.

  • DWP

    January 2015:  Advised Danny Wimmer Presents on a growth equity raise from United Auburn Indian Community Development Corporation. Danny Wimmer Presents is the leading producer of large rock festivals that appear across the US each year

  • Rooster Teeth

    November 2014: Served as the sell side adviser for Rooster Teeth for its sale to the Chernin Goup in November 2014.  Rooster Teeth is an Austin, Texas based digital media company that creates and distributes animated content online

  • Stylehaul

    November 2014: Advised RTL for its acquisition of Stylehaul in November 2014.  The transaction valued Stylehaul at $151mm. RTL is a leading European media company with global assets. Stylehaul is a leading YouTube multi-channel network with an emphasis on style related content

  • Eventbase

    October 2014: Served as advisor for Eventbase for its $2m private placement.  South by Southwest was the sole investor. Eventbase is a technology company that has created a mobile application used by organizers and attendees at conferences and trade shows.

  • SpotXchange

    July 2014: Advised RTL Group for its acquisition of SpotXchange, an industry leading adtech company. . RTL is a leading European media company with global assets.  RTL acquired a 65% stake in SpotXchange for $144mm

  • Broadband TV

    June 2013: Advised RTL for its 51% acquisition of Broadband TV for $36mm.  RTL is a leading European media company with global assets.  Broadband TV is a leading multi-channel network and technology company

  • Prodege

    December 2012: Advised Prodege in the completion of a dividend re-capitalization. Prodege operates multiple websites such as Swagbucks and Sodahead that it monetizes across various online activities

  • SXSW

    December 2012: Acted as sell-side advisor to South By Southwest Investors LLC, a live event company based out of Austin, Texas. The transaction was completed with an undisclosed strategic investor