Good Afternoon,

As you may be aware, I am a member of the Board of Directors of Positive Coaching Alliance (PCA) Los Angeles. PCA is a non-profit focused on promoting the positive values and life lessons learned in youth sports.  Sadly, 70% of kids drop out of sports and athletics (defined broadly) by the time they are 13.  In an era of increasing childhood obesity and declining PE in schools, we want to reverse this trend.  Moreover, sports teaches our kids leadership skills, teamwork, and other life lessons that will benefit them long after they hang up their cleats.  We hope that you will join us in our effort to create Better Athletes, Better People.


We are hosting the Positive Impact Awards on September 28 at Dodger Stadium, where we will honor 10 student athletes who have made themselves, their sports and teammates better. In addition, the LA84 Foundation will be receiving our Community Impact Award, and their representatives will be in attendance. We are partnered with LA84, providing coach education for their Grantees and with the CIF LA City Section High Schools impacting thousands of coaches and athletes.

I would love it if you could attend the event. We are expecting approximately 250 people from all over the Los Angeles area. The invitation is below but I am happy to discuss with you any time.  

For more information and tickets go to:

Thank you and I look forward to hearing from you.

With kind regards,


Colin McCafferty

Managing Partner, McCafferty & Company  

Board Member, Positive Coaching Alliance (LA)